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	<title>VCD Marketing</title>
	<link>http://thevcd.com/blog</link>
	<description>VCD Marketing Tips</description>
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		<title>Internet Advertising</title>
		<description><![CDATA[A new model is being empowered to dominate internet advertising. The Video City Directories, LLC is combining all of the necessary ingredients for a legal and successful home-based business into four powerful packages! (more details to follow soon)]]></description>
		<link>http://thevcd.com/blog/22/internet-advertising.html</link>
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		<title>How to Get the Most Business from Your Marketing Budget</title>
		<description><![CDATA[The team at The Video City Directories would like to welcome you to our marketing and advertising blog. This blog is dedicated to the small business owner looking for marketing tips and strategies for their business. In addition, we will announce special promotions, client success studies and other useful information on this blog. We welcome [...]]]></description>
		<link>http://thevcd.com/blog/20/how-to-get-the-most-business-from-your-marketing-budget.html</link>
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		<title>How to Use Promotional Videos as a Viral Marketing Tool</title>
		<description><![CDATA[What is &#8220;viral marketing?&#8221; Viral marketing in an Internet environment refers to marketing through the medium of email. The Internet offers great scope for viral marketing. As a small business owner viral marketing tools to expand my customer reach. I send emails only after building an email list. This ensures that only those who are [...]]]></description>
		<link>http://thevcd.com/blog/13/how-to-use-promotional-videos-as-a-viral-marketing-tool.html</link>
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		<title>How to Create a Perfect Video Ad to Attract All the Customers You Want</title>
		<description><![CDATA[When we talk to potential clients, the objections we hear most often is this: “I don’t know how to do a video ad”, or “I’m too scared to get in front of the camera.” If that is you, you are not alone. In fact, most people are very much intimidated by the thought of having [...]]]></description>
		<link>http://thevcd.com/blog/06/how-to-create-a-perfect-video-ad-to-attract-all-the-customers-you-want.html</link>
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		<title>In This Day and Age&#8211;You Just Can’t Do Business Without Having an Online Presence</title>
		<description><![CDATA[I’ve had many of my business associates tell me that they really do not give much importance to having an online presence for their business as they sell their products or services only on a local level. Some do not think about having a presence on the Internet as they do not have plans to [...]]]></description>
		<link>http://thevcd.com/blog/30/in-this-day-and-age-you-just-can%e2%80%99t-do-business-without-having-an-online-presence.html</link>
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		<title>Video Advertising Is Salesmanship Multiplied</title>
		<description><![CDATA[When we talk to business owners, these days more often than not we hear: “We have to cut our advertising budget – times are tough!” Although that may seem like a good strategy for survival, it really isn’t in the long run. Before you decide to cut your advertising spending, think about the true purpose [...]]]></description>
		<link>http://thevcd.com/blog/23/video-advertising-is-salesmanship-multiplied.html</link>
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		<title>Ever Feel Like Your Business Is the &#8216;Best Kept Secret in Town&#8217;?</title>
		<description><![CDATA[So many small business owners we know feel frustrated because they just know that their business is better than any of their competitors. They know that to be true because they don’t have much trouble closing the deal once they get in front of their prospect. But getting in front of a prospect is an [...]]]></description>
		<link>http://thevcd.com/blog/16/ever-feel-like-your-bus-iness-is-the-best-kept-secret-in-town.html</link>
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		<title>Increase Your Online Ad Budget in a Recession: I mean it!</title>
		<description><![CDATA[It has been a few months before we as a Nation finally decided that a recessionary economy is well and truly upon us. For small business owners like us, recession is a pretty complicated concept. To understand the term recession we will have to understand that the health of the economy of countries is basically [...]]]></description>
		<link>http://thevcd.com/blog/09/increase-your-online-ad-budget-in-a-recession-i-mean-it.html</link>
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		<title>Do You Know If Your Advertising Is Producing a Return On Investment?</title>
		<description><![CDATA[I am constantly surprised at the answers I get when I ask business owners: “How many phone calls a week are you getting from your (Yellow Page) ad?” Generally the answer is: “I don’t really know, we don’t track this.” My answer to this usually is: If you are not tracking where your leads are [...]]]></description>
		<link>http://thevcd.com/blog/02/do-you-know-if-your-advertising-is-producing-a-return-on-investment.html</link>
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		<title>Why I Threw My Local Directory Straight Out With the Trash This Week</title>
		<description><![CDATA[Today I ceremoniously placed my brand new 2008/09 Local Directory (equivalent local version of The Yellow Pages) into my wheelie bin (trash can/rubbish) much to my father-in-law&#8217;s horror. Darn it felt good! It had already sat for two weeks, unopened, on my door step previous to my outlandish action and it felt good to finally [...]]]></description>
		<link>http://thevcd.com/blog/23/why-i-threw-my-local-directory-straight-out-with-the-trash-this-week.html</link>
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		<title>Are You Caught In These Marketing Traps?</title>
		<description><![CDATA[We all seem to get into habits that may not serve us well in life. This is also true in marketing. I make it my habit to pay close attention to any marketing I see, which compelled me to put together this list. Enjoy! 1. Focusing on Features Instead of Benefits When describing a product [...]]]></description>
		<link>http://thevcd.com/blog/16/are-you-caught-in-these-marketing-traps.html</link>
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		<title>Web 2.0, What Is It and How Can It Benefit the Small Business Owner?</title>
		<description><![CDATA[In the last couple of years, the Internet has seen a new trend develop which was rapidly adopted by internet marketers and savvy (although mostly corporate) marketers. This trend became known as Web 2.0 and has become the term used by most people when they discuss alternative Internet marketing strategies. And, although Web 2.0 has [...]]]></description>
		<link>http://thevcd.com/blog/09/web-2-0-what-is-it-and-how-can-it-benefit-the-small-business-owner.html</link>
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		<title>How To Turn More &#8220;Searchers&#8221; Into &#8220;Buyers&#8221;</title>
		<description><![CDATA[Every business owner knows that driving traffic to their store and/or website is a crucial component to the survival of the business. But driving traffic is just one part of the equation. The ability to convert traffic is every bit as crucial. As most retail and service business owners in the “real” world already know, [...]]]></description>
		<link>http://thevcd.com/blog/02/how-to-turn-more-searchers-into-buyers.html</link>
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